Starbucks = McDonalds?

There could not have been a better time for the first post in our ression series than today.  According to a press release this morning Starbucks Coffee Company will be offering “pairings” of food and beverage, which allow consumers to have “an average savings of as much as $1.20.”  We will be posting an article later in the series on the economics of companies like Starbucks, but for now we ask whether this is the beginning of a transition from everybody’s favorite ”upscale” coffee shop to just another fast food restaurant.

Leave a Reply




You can use these HTML tags

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>